All chapters

Struggles and Triumphs · Chapter

XLIII: The New Museum explained

Barnum describes the formation of the Barnum and Van Amburgh Museum and Menagerie Company, the acquisition of the Gordon Cummings African collection, and the sensational arrival of a gorilla.

What happens

Barnum describes the formation of the Barnum and Van Amburgh Museum and Menagerie Company, the acquisition of the Gordon Cummings African collection, and the sensational arrival of a gorilla. He also recounts his leisure time at the White Mountains, including a footrace trick and his own 'sliver trick' retaliation. The chapter concludes with his agreement to assist Mr. George Wood in opening Wood's Museum in New York.

Themes in this chapter

  • Showmanship and Humbug

    Barnum's 'sliver trick' at the White Mountains exemplifies his playful showmanship and ability to turn a prank on his would-be tricksters.

  • Resilience in Adversity

    After the destruction of his second museum by fire, Barnum adapts by forming a new company and continuing his work in amusement.

  • Public Perception and Reputation

    Barnum leverages his name and reputation as General Manager of the new company, and the press sensationalizes the arrival of the gorilla.

Characters to notice

  • P. T. Barnum

    Narrates the chapter; forms the Barnum and Van Amburgh Company, acquires the Gordon Cummings collection, visits the White Mountains, and opens Wood's Museum.

  • Mr. George A. Wells

    Purchased the Gordon Cummings collection for Barnum while traveling in Great Britain with General Tom Thumb.

  • General Tom Thumb

    Traveled with Mr. George A. Wells in Great Britain during the acquisition of the Gordon Cummings collection.

  • Mr. Greeley

    Mentioned as one of the notable figures who favored Barnum's plan for a free national institution.

  • Mr. George Wood

    Engaged in enlarging Banvard's building for a Museum and theater; proposed an arrangement with Barnum and requested his presence at the opening.

  • Mr. James Gordon Bennett

    Referenced indirectly through the Tribune's famous report of the burning of the American Museum.

Key passages

  • I should not rust out; and, moreover, the new museum would afford me a pleasant place to drop into when I felt inclined to do so.

    Barnum saw the arrangement with Wood's Museum as a way to stay active and enjoy a familiar environment without full responsibility.

    Reflects Barnum's desire for meaningful leisure.

  • It was acknowledged by all that Barnum gave them a world of fun, and that he and his friends left the Profile House with flying colors.

    Barnum's sliver trick was a hit, and he departed the Profile House triumphantly.

    Highlights Barnum's skill at turning a prank to his advantage.